Publisher:
Nikkei Business Publications, Inc.
1-17-3 Shirokane, Minato-ku
Tokyo 108-8646, Japan
Tel: + 81-3-6811-8311
Fax: + 81-3-5421-9804

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Publication:

Nikkei Business

Country:

Japan

Circulation:

308,561 (Japan ABC, Jan.-Dec. 2008)

Frequency:

Weekly

Language:

Japanese

Format:

Magazine

URL:

http://business.nikkeibp.co.jp

Target Audience:

Corporate managers and executives, decision makers and management consultants.

Profile:

First published in 1969, Nikkei Business is Japan’s leading business magazine, having the largest paid circulation of any comparable publication.  36% of its readers are chairmen, presidents and CEOs who rely on its insightful analyses of current news, its focus on the latest business trends, and its ability to isolate vital points.  80% of readers never miss an issue.  It has become the one indispensable publication for the Japanese business community.

Page Dimensions:

Full page (w x h in millimeters)
Trim: 210 x 280
Bleed: 216 x 286

Material Specifications:

Software applications: Quark XPress, Illustrator, Photoshop (Macintosh Japanese version only).  Delivery: via FTP or CD-ROM, CD-R, MO.  Must be sent with a color proof and completed check sheet, which can be downloaded from http://www.nikkeibp.com/adinfo/specs.