Avani Media: Incisive Email Updates

Website:

Incisive Email Updates

Country:

United Kingdom

Users:

Varies depending on Update Bulletin topic

Language:

English

Target Audience:

IT and financial managers and purchasing decision makers.

Profile:

Email Updates use the registered user base of Incisive Media's highly respected portfolio of print and online media, including Computing, Accountancy Age and Financial Director, to produce widely circulated email blasts supporting vendor content. These bulletins help companies generate new business leads, drive traffic to their websites, and attract registrations to key events.

By offering a fast and fully managed data capture service split across a range of product and target audience groups, Incisive ensures that contacts have not only shown an interest in the subject matter but also have the purchasing power to follow through. Current bulletins include:

Enterprise: 64,752 subscribers
Public Sector IT: 32,525 subscribers
SME IT: 52,899 subscribers
Storage: 67,966 subscribers
Service Oriented Architecture: 62,868 subscribers
Networking and Security: 72,275 subscribers
Compliance: 45,246 subscribers
Financial Planning & Analysis: 48,329 subscribers

Direct response technology: Incisive Media's pre-populated response forms allow decision makers to access collateral in just a couple of clicks, from trial offers and evaluations to whitepaper downloads and seminar registration. Therefore, there is no need for vendors to set up landing pages and prospective customers do not have to fill in time consuming forms to access offer details.

Your offer is hosted by Incisive Media: Marketing collateral is held on the publisher's servers for download, so there is no need for the advertiser to manage offer fulfillment.